I'm conflicted. I want to tell you to buy this ketchup, but the only place (that I know of) that sells it is Wal-Mart. So... I'm going to leave it up to you. If you can find this specific Heinz, please God try it. I also want to tell you that it doesn't really taste like ketchup, but... that's a good thing! We all need to get off this kind of sugary trash. I know that none of us are eating it by the bucketload, but still. There's so much garbage in regular ketchup and nobody needs it. And if you still crave ketchup in your life - then this is the stuff (above) to buy because it's so much better for you and you can literally detect the difference and it actually tastes good. I really should have bought twenty of them and just forced my loved ones to try them out and hopefully convert them forever.
I'm not surprised that this specific product is hard to find in stores (and even online!). I'd imagine that hardcore Heinz lovers aren't exactly searching for a "healthier Heinz," so I guess it makes sense. Definitely keep an eye out for it, though.