Buy the book (UK): http://goo.gl/9JaJx3 Buy the book (USA): http://goo.gl/0lGtDR Richard Wiseman is based at the University of Hertfordshire http://www.herts.ac.uk Animations by Cognitive http://www.wearecognitive.com

You know why you’re going to watch this? ‘Cause it’s less than a minute. (I get you. I am you.)